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GetResponse and UniSenderComparison Which One is the Best


When comparing GetResponse and UniSender, both of which are popular email marketing platforms, the choice of which one is best for you depends on your specific needs and preferences. Here's a detailed comparison to help you decide:

GetResponse

Features:

  1. Email Marketing:

    • Advanced email builder with drag-and-drop functionality.
    • Automated email campaigns with autoresponders.
    • A/B testing for email campaigns.
    • Segmentation and personalization options.
  2. Marketing Automation:

    • Comprehensive automation workflows.
    • Behavior-based triggers and conditional content.
    • CRM integration for managing customer relationships.
  3. Landing Pages & Forms:

    • Built-in landing page builder.
    • Customizable web forms and surveys.
    • Integration with various CRM and e-commerce platforms.
  4. Webinars:

    • Webinar hosting and management tools.
    • Live streaming and automated webinars.
    • Integration with email marketing campaigns.
  5. Analytics & Reporting:

    • Detailed campaign performance reports.
    • A/B testing results and subscriber engagement metrics.
    • Integration with Google Analytics for deeper insights.
  6. Integrations:

    • Wide range of integrations with popular tools and platforms.
    • API access for custom integrations.
  7. Customer Support:

    • 24/7 customer support.
    • Live chat, email support, and a comprehensive knowledge base.

Pricing:

  • GetResponse offers several pricing tiers based on the number of subscribers and features needed. Pricing can start from a basic plan for small lists and scale up for more advanced features like webinars and marketing automation.

UniSender

Features:

  1. Email Marketing:

    • User-friendly email editor with pre-designed templates.
    • Automated email campaigns and autoresponders.
    • Basic A/B testing capabilities.
  2. Marketing Automation:

    • Automation workflows for email campaigns.
    • Trigger-based automation based on user behavior.
  3. Landing Pages & Forms:

    • Basic landing page builder.
    • Simple web forms for lead generation.
  4. SMS Marketing:

    • Integrated SMS marketing capabilities.
    • Ability to combine email and SMS campaigns.
  5. Analytics & Reporting:

  • Basic reporting on email campaign performance.
  • Open rates, click-through rates, and other essential metrics.
  • Limited advanced analytics compared to competitors.
  1. Integrations:

    • Integrations with e-commerce platforms and CRM systems.
    • Limited compared to more extensive platforms.
  2. Customer Support:

    • Support options include email and live chat.
    • Extensive knowledge base and help center.

Pricing:

  • UniSender also offers various pricing plans based on the number of subscribers and additional features. It tends to be more affordable, especially for smaller lists, with pricing that scales as your needs grow.

Comparison Summary

  • Features & Functionality:

    • GetResponse excels with a more comprehensive set of features, including advanced automation, webinars, and a robust email editor. It is particularly suited for businesses looking for an all-in-one marketing solution.
    • UniSender provides essential email marketing features along with SMS marketing integration. It may be a better fit if you need basic email marketing tools and SMS capabilities at a lower cost.
  • Ease of Use:

    • GetResponse is known for its user-friendly interface and extensive templates, but its wide array of features can be overwhelming for beginners.
    • UniSender is straightforward and easy to use, making it a good choice for those who need a simple email marketing solution.
  • Pricing:

    • GetResponse generally has a higher price point but offers more features and flexibility. It is ideal if you need advanced tools and are willing to invest more.
    • UniSender offers a more budget-friendly option with a focus on core functionalities, which may be appealing if cost is a significant factor.
  • Support:

    • Both platforms provide reliable support, but GetResponse has 24/7 support and a more extensive knowledge base, which might be beneficial for more complex issues.

Which One is Best?

  • Choose GetResponse if you need a feature-rich platform with advanced automation, webinars, and a comprehensive suite of marketing tools. It’s ideal for businesses that require a robust, all-in-one solution and are willing to invest in premium features.

  • Choose UniSender if you are looking for a cost-effective solution with basic email marketing features and SMS capabilities. It’s well-suited for smaller businesses or those needing a simpler, budget-friendly option.

Ultimately, the best choice depends on your specific needs, budget, and the features you prioritize.GetResponse vs. UniSender: A Comparative Analysis

Choosing the right email marketing platform can significantly impact your campaign's success.

Key Features Comparison

FeatureGetResponseUniSender
Email EditorDrag-and-drop, HTMLDrag-and-drop, HTML
AutomationAdvanced workflows, marketing automationBasic automation, autoresponders
Landing PagesBuilt-in, customizableBuilt-in, customizable
Forms and Pop-upsVarious types, easy to createVariety of forms, basic pop-ups
IntegrationsExtensive, including CRM, e-commerce, analyticsGood integration options, including CRM, e-commerce
Analytics and ReportingDetailed reports, A/B testingComprehensive analytics, A/B testing
PricingTiered pricing, based on contactsTiered pricing, based on contacts

In-Depth Comparison

GetResponse

Strengths:

UniSender

Strengths:

Factors to Consider When Choosing

  • Email List Size: If you have a large email list, UniSender's pricing might be more attractive.
  • Automation Needs: If automation is crucial for your marketing strategy, GetResponse offers more advanced options.
  • Budget: Consider your overall marketing budget and the features you need.
  • Ease of Use: Both platforms are user-friendly, but GetResponse might have a slight edge in terms of interface.
  • Customer Support: Evaluate the quality of customer support offered by both platforms.

Getresponse vs Unisender

Get Response is a multi-channel marketing platform founded in 2002. It operates in 29 countries; the main language of service is English.

Click this link to try GetResponse free for 30 days.

Newsletters are just one of the service modules. In addition to email, there are webinars, landing pages, surveys, paid advertising prospects, etc.


Unisender is an international bulk postal service that has been operating in the market since 2008. Customers of this service include SMEs and content projects in the service sector and online shopping. Unisender is an analog of getting Response tailored for email marketing.


The features of the service include excellent delivery,a user-friendly interface,a large number of integrations, and special tools for improving mail delivery. For example, health marketing. The service reviews mailings and suggests ways to improve them.


In addition to newsletters, Unisender offers its customers automatic messages on social networks, text messages and Viber messages, and commercial correspondence.


Email Builder, Creating models

With the help of builders, you can collect letters from the finished blocks. It allows you to create newsletters in a few hours without a designer or programmer.


The most important thing for email builders:


  • Parcel number;
  • Number and variety of ready-made models;
  • Letter Adaptability-Beautiful display of smartphones and computers;
  • The convenience of testing ready-made layouts.
  • Compare elements of builders:


Deliverability and Support: The Unsung Heroes

While features are essential, deliverability and support often make or break an email marketing campaign.

  • Deliverability: How well your emails reach the inbox is crucial. Both GetResponse and UniSender have dedicated teams to optimize deliverability, but real-world performance can vary. Look for platforms that offer features like email authentication, IP warming, and spam testing.
  • Support: When issues arise, you need timely and effective support. Compare the availability of support channels (live chat, email, phone), response times, and the overall helpfulness of the support team.

Additional Factors to Consider

  • Integrations: Ensure the platform integrates seamlessly with your other marketing tools, such as CRM, e-commerce platforms, and analytics software.
  • Scalability: If your business is growing rapidly, consider how the platform can handle increased email volumes and subscribers.
  • Pricing Structure: Beyond the base plan, evaluate additional costs for features, overage fees, and hidden charges.
  • User Reviews and Testimonials: Read reviews from other users to gain insights into their experiences.

Other Notable Email Marketing Platforms

If you're open to exploring other options, here are a few additional platforms to consider:

  • Mailchimp: Known for its user-friendliness and free plan, but can become expensive for larger lists.
  • Constant Contact: Offers a balance of features and ease of use, with a focus on small businesses.
  • ActiveCampaign: Provides advanced automation and CRM capabilities, but can be complex for beginners.
  • ConvertKit: Popular for creators and bloggers, with a focus on email newsletters and automation.

The response constructor allows you to create responsive emails, but there are only 10 blocks, one of which will not be available for free plans until February 2021.


Email Builder contains blocks with buttons, text, images, videos, indents, social networking, and product cards.


The response constructor adds a default header and footer to each email, which can only be changed by logo and link. The rest of the floor plan is composed of nine available blocks. All other blocks must be added with tags and can only be modified by the designer.


Each block has a different default setting. For example, you can add a photo to a block with a photo on it and add a link. It is not possible to adjust the indentation and change the distance between blocks is just a"spaced" block.


Product cards are standard and related to the internal functions of the service.


To use the product card, you need to create a"store".


The trick of the Response constructor is to test emails in your inbox from various email clients.

Unfortunately, from domestic postal service providers, when testing a letter from the answer, there is only Yandex


The Unisender constructor contains 14 blocks. All blocks are flexibly configured and interconnected. Footer, header,unsubscribe-all these parts can be assembled, customized and saved from scratch for use in any email.


The builder allows you to hide individual email elements from computers and smartphones and create amp models. You can add a version of the amplifier to block the constructor.


You can terminate your home internet with a larger data plan and use the Internet using the mobile hotspot feature

Click this link to try GetResponse free for 30 days.

You can also create various product cards: images, prices,cross-pricing, buttons, etc. It can be aligned horizontally or vertically.

In Unisender, you can create unusual product cards and customize the display of these blocks on mobile devices


Assemble cards and layouts from constructors-to create a showcase of product cards, you do not need to bind functions.


Create your own template code. Responsive and Unisender.


This template looks like this: In the editor,you can edit either the finished layout or the template, you can organize the letter from scratch.


You can use the font and intermediate settings, as well as edit the text version of the letter.


Choosing the Right Email Marketing Platform: A Deeper Dive

Understanding Your Specific Needs

To make an informed decision, it's crucial to pinpoint your specific requirements. Consider the following:

  • Business Size and Industry: Small businesses often prioritize cost-effectiveness and ease of use, while larger enterprises may require advanced features and scalability.
  • Email List Size: The number of subscribers will influence your choice of pricing plans and platform capabilities.
  • Marketing Goals: Define your objectives (e.g., lead generation, sales, customer retention) to identify essential features.
  • Technical Expertise: Consider your team's technical skills to determine the complexity of the platform you can handle.
  • Budget: Allocate a realistic budget for your email marketing efforts.

Key Considerations for Decision Making

Once you've clarified your needs, focus on these key factors:

  • Ease of Use: A user-friendly interface saves time and reduces errors.
  • Design Capabilities: Evaluate the quality and customization options for email templates.
  • Automation Features: Assess the ability to create complex automation workflows.
  • Analytics and Reporting: Comprehensive data insights are essential for optimization.
  • Customer Support: Reliable support is crucial for troubleshooting and guidance.
  • Integrations: Check for compatibility with your existing tools (CRM, e-commerce, etc.).
  • Pricing: Compare plans, features, and costs to find the best value.

Additional Tips

  • Free Trials: Take advantage of free trials to test platforms firsthand.
  • Demo Requests: Schedule demos to ask questions and see the platform in action.
  • User Reviews: Read reviews to gain insights from other users' experiences.
  • Scalability: Ensure the platform can accommodate future growth.

By carefully considering these factors and conducting thorough research, you can select the email marketing platform that perfectly aligns with your business goals.

Technical Support and Training

Get Response provides 24/7 support in English only. Russian support works from 09:00-17:00 Moscow time. Support form-answers to simple questions that provide links to documents. Communication with support occurs only in online chats on the site.


Unisender customer service is available 24/7 in Russian, English and Ukrainian. There are practitioners who not only answer questions about the service but also tell us how to improve the appearance of letters, how not to access spam or how to build segments.


The team responds to service conversations, social networking sites, and emails. Phone support is also available.


All Unisender customers receive free email marketing consultation from experts upon request.


Get Answer has its own academy where users learn to send emails for a fee. The service also has an English knowledge base, but there are no detailed step-by-step setup instructions.


Unisender also operates a paid email marketing school. Other sources of information include the knowledge base of the service, the dictionary of email marketing, and the Unicender Blog.


Unique Chips

GetResponse is a comprehensive marketing platform. In addition to mail, you can:


  • Create a simple landing page;
  • Doing research;
  • Gather an audience for advertising;
  • Webinar held;
  • Send Push messages;
  • Even do small online stores.

The platform is ideal if you are engaged in lead generation through webinars or plan to start an information company.


Because of the large number of response modules you get,it takes a lot of time to fix the settings of the service, and support is not very useful here.


Unisender is designed for email. The service pays a lot of attention to checking spam, forwarding potential, and improving email marketing metrics. For this, Unicender has smart tools:


  1. Recommendations for improving letters;
  2. Marketing Health is a kind of dashboard review;
  3. Compare the effectiveness of mailing lists by industry.
  4. In addition to newsletters, it offers automatic messages on social networks, text messages, and Viber messages.


Unisender has a minimalist interface, and if it can be difficult to set up tools(built-in order forms and order and cancellation tools), customer service will help.


You can also subscribe to paid services, ranging from domain settings for mailing lists to full turnkey email marketing.


Output

Responsiveness and Unisenders solve different business problems and are customized for different customers.


Who answers:

  • Build Lead Generation Webinars;
  • Simple Information Bus;
  • Shops that work on Etsy or Amazon.

The service focuses more on the Western market in terms of integration, feasibility, and support work.


Unisender is an alternative to email marketing. Response.


Who Usicender is suitable for:


  • Small businesses that want to earn money through mail, service applications, or collect orders from letters;
  • Content projects that need to collect contact information and submit summaries;
  • Companies that rely on personal communication with customers to increase sales.


Certain services to choose are yours. Take your time. The following is an example of a procedure to help you make a decision:


Service Registration;

Carefully study the rates, estimate the cost, taking into account the forecast base growth this year;

  • Create a newsletter template;
  • Send an email to a peer group;
  • Evaluate how comfortable your work in the office;

Support stories.

Join Unicender to test services. You can ask more questions in chat rooms. Good luck!

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